Outbound is a job most mid-market companies never staffed: the list, the sequence, the reply at 9pm, the meeting on the calendar. Mesaya runs it as managed roles — research, outreach, booking — in your CRM and from mailboxes you designate, with deliverability protected and every meeting verified on the calendar, not self-reported.
Who it's for, how a role runs, what it costs — from our CEO. Also in Español, Français, Italiano, Português, עברית, Русский and 中文 at mesaya.com/explainer.
Every role is configured from agents already running in production — never a blank prompt. Each one gets its own service account, limited to the permissions you grant, and works inside the tools you already run.
Builds and enriches target lists to your ideal-customer profile, with the trigger signals that make a message timely.
Lists built to your ICP
Enrichment and verification
Trigger signals: hiring, expansion, news
Writes and runs sequences you approve, handles replies, and hands warm conversations to you.
Email and LinkedIn sequences
Replies handled within the hour
Warm hand-offs with context
Books the meeting, confirms it, reminds both sides, and reschedules when needed.
Booked to your calendar rules
Confirmations and reminders
No-shows rescheduled
A discovery call on your business and its bottlenecks; one role picked for the trial; a scoping call on systems, rules and approvals. Our audit agent reads your email and systems so the history is understood in days, without meetings.
A graduated agent configured for the role, pre-trained with your manager on examples and edge cases. Service accounts, permissions and approval gates set in your own systems.
The agent works; a human approves everything consequential. Every deliverable logged with its approval chain. Outcomes verified at the source.
Approvals recede as results prove out; exceptions and samples stay reviewed. Your account manager stays in the loop — and scopes the next role.
Bad outbound costs more than it earns: a blacklisted domain, a suspended LinkedIn account.
A construction-equipment company got the first outbound pipeline in its history this way.
Shadow · week 1 — it drafts, you send.
Ask first — it proposes, you approve.
Routine — standard cases handled, exceptions to you.
Autopilot — it runs; you get the digest.
Simple as payroll, and a credit is always $1. No licenses, no implementation fee, month to month. Your first week is free.
per month, per role. Each role is priced by its deliverables, so the minimum scales with the role.
Every task has a credit price — a lead answered: 2, an invoice chased: 2, a report delivered: 6. Itemized on your log, reported as KPIs, reviewed by you.
Add credit batches when you need more done. You set a monthly cap; the bill never passes it.
In aggregate, a role lands at a fraction of what the same work costs in payroll. Rates shown are examples; your order sets yours, and outcome pricing is available where results are measurable — collections on dollars recovered, lead response on booked meetings. You see the exact price for your roles on the scoping call.
We founded Modani, a national furniture retailer, in 2007, sold it in 2018, and bought it back in 2024 to rebuild it on AI. Revenue is up 39% year over year with less than 40% of its former workforce. Every Mesaya role was graduated there first, on a live P&L.
The same roles run for clients in retail, distribution, professional services and hospitality — each inside their own tools, each with a named account manager. A live portal demo is available on request.
No. Outreach runs on separate sending domains, warmed and monitored, within limits. Your primary domain is never used for cold outbound.
Activity stays within your account's normal pattern and the platform's terms; the client attests to those terms. We won't run volumes that put the account at risk.
Yes, before anything is sent. Sequences are written to your voice and approved once; changes are approved again.
Available where meetings are verifiable on the calendar — which is how we count them anyway.
Every touch, reply and meeting lands in HubSpot, Salesforce or Pipedrive under the agent's own user, so your reports stay true.
Tell us where your team loses the most hours. We'll propose the first role, show you a prototype for your business, and have it working in shadow mode within three weeks.
Book a scoping callOr tell us in writing — we reply within one business day.